Impact Media International

Impact Media International is located in Vallensbæk Nordmark, Denmark on Park Alle 382. Impact Media International is rated 3 out of 5 in the category printing in Denmark. The challenges facing the retail industry are very real, and a common issue is that customers change their preferences faster than ever before. In other words, constant innovation is required to improve the customer experience to stay ahead of your competitors. With more complete e-retail experiences available, and shipping times greatly reduced, it’s no wonder that many customers today shop online in one way or another. However, those very same customers spend about 65% of their total shopping budget in traditional brick-and-mortar locations. So here is the real deal: while almost everyone is shopping online, they are making more purchases in-store. Thus, customers are moving seamlessly between online and offline experiences and are open to retailers who can best facilitate these transitions. The explosion in mobile retail means in-store research and showrooming – the practice of viewing a product in-store only to make the purchase online – are now more common than ever. Thus, you need to make it as easy as possible for your customers to find the products in question while in your store, particularly when you have invested heavily in a campaign. Because if you do not, you risk losing the sale. The question: When you have a campaign and/or a product launch going on, how do you make sure the that your customer finds your product immediately when in your brick-and-mortar location? Because if the customer does not buy the campaign product in question, you do have a problem. So how easy is it really to find the campaign product in your brick-and- mortar stores? How fast do you capture and maintain the focus of your customer? Moreover: How do you make your customers come into your store, and not into the store of your competitor? According to our experience, a part of the solution is to focus on creating a second-to-none customer experience while in your store, which many retailers focus on today. However, you must simultaneously make sure that your customers find your campaign product fast. Another crucial aspect is: How will you know what kind of customer experience you are offering in every single store? How will you know that each square meter of the store is being used and is being used correctly? And when was the last time you visited all your brick-and-mortar locations? And honestly: Have you visited all of them personally? Chances are you may not have had that possibility. Granted: you may very well have colleagues who regularly visit and document your stores photographically, but do you have the crucial overview of your physical stores? Chances are often that you do not. Simultaneously, you must answer for the economic results of your brick-and-mortar locations. This is frequently the Gordian knot. This is where we at Impact Media International in, and these are the challenges we help our clients solve. Impact Media International is a full-service media agency offering everything in print, POS marketing and campaign management. We make sure you get the right medias, at the right volumes for each store, tailored to each campaign, and at the right price. Lastly, we help you to get to know your stores in depth, thus assuring that every campaign is executed seamlessly and that your stores are always up to CI. You can learn more at www.impactmediainternational.com or feel free to call us at +45 45 34 77 77